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MAC COLORED ZOOM LASH

Copenhagen: Backstage at Via Design Fall 2017

As one of the last shows of the Copenhagen Fashion Week Fall 2017 season it might be normal to expect the pro teams from MAC and Kevin Murphy, who had worked on dozens of shows throughout the week, to be all out of ideas when it came to the Via Design School Graduate show. But nothing could be farther from the truth. The look, which was one of the wildest of the week, included the use of MAC's colored Zoom Lash Mascara in surprisingly bright Yellow*, Red*, Blue and Green, as well as ultra colorful hair extensions by Kevin Murphy in a similar palette. The overall effect was nothing short of dazzling, and by far the most fun to see come together out of all the backstage beauty Style Wylde covered during the week.

* radical beauty fans be warned, at press time it does not appear that the yellow and red hues are available for purchase in the U.S., however the blue and green can be found on the official MAC site. 

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All images: Cynthia Anderson for Style Wylde. For more from the VIA Design Graduate Show, check out our full feature in Runway. And, for more from Copenhagen Fashion Week go here